I find that most online advertisements are terribly boring or not compelling, however, I've noticed that many more brands are utilizing rich media in very interesting and fun ways (like when I wrote about the Toyota Crest Builder).
I came across a fun little ad from Bounce, and I wanted to share it with you. It was targeted to pet lovers.
- finding the banner -
- clicking the banner takes me to a place where I can make a custom video of my pet singing -
- upload my dogs picture, and select nose and voice-
- send it to a friend -
I think this was fairly fun, enough so that I sent this to my Mom. I wish that I didn't have to leave the website I was on to make this, which I think is a big negative in my mind.